Time is an interesting dimension. It is a fixed measurement, yet our perception of time varies greatly depending on what we are doing.

It has been said that the longest eight seconds in life is riding a bull. I never rode a bull and have no interest in testing that statement for myself. So, I will take it as a fact. But even so, eight seconds is eight seconds – regardless of what we are doing.

It’s About Perception

Time seems to “fly” when we are engaged in a fun, exciting or stimulating activity. And it appears to stand still when we are scared, anxious or bored. In other words, the things we enjoy in life make it “go” quickly, while the things we dislike seem like they last for an eternity.

This means that when we are engaged in desirable activities it may be worthwhile to take a moment to slow down and reflect on the experience. This will allow us to relish the moments and the subsequent memories – which we can call upon during the more difficult times.

Slowing Down & Investing

Slowing down can also help us make better financial decisions. When information comes at us in an orderly rate, we can process the information just fine and draw logical conclusions. But when we get a ton of information all at once (very common with the financial media), our brain freezes – just like a computer when trying to process many things at once.

When the brain freezes, it can no longer process information and think critically. That part of the brain is offline. If we require a decision right away, the brain will transfer the decision-making to our impulsive brain, which doesn’t use analysis. That means our decisions may become influenced by emotions, mental shortcuts and rules of thumb (which may or may not be correct).

In this case, it would be best to slow down and give yourself time to allow for logical investing. Remove yourself from the situation and give time for the brain to process the information in an orderly fashion. And by all means, allow me to help you filter the information! Much of it may simply be “noise”.

One of the things I love most about being an advisor is helping investors decipher what information is worth considering and what isn’t. I’ve found that makes decision making easier, and can greatly improve the overall investment experience.

By Anthony C. Williams, CWS, ChFC, MRFC, CLU | Investment Advisor Representative | President & Founding Partner of Mosaic Financial Associates & Orthopaedist Advisory Group | Securities and advisory services offered through Cetera Advisors LLC, Member FINRA/SIPC, a broker/dealer and a Registered Investment Advisor.  Cetera is under separate ownership from any other named entity.

©2019 Behavioral Finance Network. Used with permission.